About Search Engine Ranking

A "spider" is a software program which crawls around the web reading web pages. It then take that information to its database (index), which is the second category. Most spiders "deep crawl", which means that they crawl your entire site, looking for pages to index.

 SEARCH INDEX

The index is a database that contains a copy of every single page that the spider brings back. When you make changes to your web site, the spiders gather the changes to update the index when they next visit your site.

 RANKING MECHANISM

The search engine ranking mechanism matches the web surfer's keywords with the pages in the database to produce matches. These matches are then displayed in the browser result page. The higher you are displayed on the result page, the better your chances are of being found. Over 90% of web surfers do not look past the first two pages of search results!

DIRECTORIES

Yahoo, Open Directory, and other directories do NOT spider your pages. These directories are compiled by very selective humans who evaluate every submission. Strategic planning and careful execution is needed to win a top 10 listing in a major directory like Yahoo.

Remember, we guarantee TOP TEN website ranking, or it's Free.  It's that simple.

Overall popularity is an important part of web site ranking. You need to understand the concept of "popularity" in search results when selecting a promotion package.

The number and relevancy of links to your site is a very important component in the ranking algorithms of the major engines. They rank your site according to the number and quality of links pointing to it. By organizing your site into multiple domains, and inter-linking them, we can increase your link popularity to help you win top positions above popular sites.

The more your links are selected, the higher your popularity is measured by the search engine. This is one of the reasons why our high visibility Platinum Package can substantially increase your over-all popularity.

1. The more top positions you have, the more clicks you get.
2. The more clicks you get, the more popular you become.
3. The more popular you become, the higher you rank.
4. The higher you rank the more clicks you'll get...

It's an upward spiral that increases your traffic!

Many engines are attempting to improve their search results by looking for over-all themes to a web site that match the user's search. Web site themes will play an even greater role in how well your pages rank in the coming months or years. We can help you organize your content into themes. This will improve your rankings and keep them from falling in the future.

Take advantage of paid submission services. If you are serious about succeeding, there is simply no choice. Almost all the major engines and directories charge a listing fee. Some still offer a free service, but because they do not generate income, these free submissions are often ignored. Don't depend on free submission only.

Take advantage of partnerships to get priority placement in the world's most powerful search portals, for a very small investment.
You simply MUST take advantage of these two submission services:

• YAHOO!  Express Program  $299 recurring annual fee

  A Yahoo Directory Listing has an immense reach. Yahoo and Inktomi are partners, and together they control hundreds of search portals around the world. Yahoo Directory Listings also give you a ranking boost in all the Google affiliates, including AOL and Netscape, so this is a very Smart Investment. Failing to invest in a Yahoo! listing sabotages your chances for prime rankings everywhere else!  Before you submit, read these Yahoo Submission Instructions.
  
  

• DMOZ  Add URL  Free!

  Dmoz is the important exception. Even though it's free, it is one of the most important submissions you will ever make. Here is more about Free Search Engine Submission to Dmoz. Dmoz is a key to strong search engine ranking.

Yahoo, Inktomi and Dmoz will extend your reach to all of the major engines because they feed listings to their partners. Combined, they power the world's largest search portals and directories.

Other submission services we HIGHLY RECOMMEND:

1. Yahoo / Inktomi Free Submit - Step 1 - Step 2

2. GoGuides   *$39.99

3. JoeAnt   *39.99

4. Gimpsy   *40.00

5. About.com   *Free

6. Industry-Specific and Niche Directories:
   Finally, it's important to get links from industry-specific or niche directories that have information directly related to what you provide on your site. Find these specific niche directories in Google's Special Interest Listings. Look for more in Google's Full Listing of Directories. Submit your URL through the form on each directory's "Add URL" page. Often you will need to select the most appropriate category first. It's critical to pick the category that best describes your site, or you risk possible rejection. When filling out these submission forms, make sure your Titles, Descriptions and "Company Name" are full of strategic Key Phrases!

Links from these will dramatically increase your Link Popularity!

Please Note: Our promotion packages do not include these submission fees. You pay these fees directly to the submission service when your promotion is complete. We are not affiliated with these services in any way.